Mai Life Coach

What Mai Life Coach does

Mai Life Coach is a certified life coach specialising in helping expatriates and their families adjust to relocation. For someone moving to Switzerland with family, or a partner following an expat partner, Mai offers something distinct from corporate relocation firms or intercultural trainers: one-on-one coaching focused on the personal and emotional dimensions of uprooting and rebuilding elsewhere.

Mai brings personal expertise to this work: her biography states that she has been relocating since age 11, moving across continents and building new homes multiple times. That background means the coach understands relocation not as an abstract challenge but as the lived reality of homesickness, isolation, identity disruption, and the slow process of finding belonging in a new place. The site's tagline is "Thrive in your life abroad," which frames relocation not as something to endure but as a transformation to navigate toward.

The firm's premise is grounded in research: the site cites the statistic that up to 55% of foreign assignments fail or end prematurely due to lack of emotional support to the expat and family members. That figure underscores why someone might need coaching beyond logistical relocation services, the psychological dimensions of transition are often where people get stuck.

Coaching for relocation challenges

Mai's coaching addresses the common emotional landscape of relocation. The site lists symptoms that many relocating people recognise: homesickness, loneliness, difficulty building relationships in the new country, work challenges, loss of purpose, integration struggles, language barriers, and family frustration. Rather than dismissing these as temporary discomfort or weakness, Mai frames them as normal and addressable.

The coaching model is one-on-one, and the site emphasises that Mai asks the right questions at the right time, which is the foundation of effective coaching. This approach of question-driven discovery means the coach is not imposing solutions but helping you uncover what matters to you and what you need from the relocation experience. She works with relocating professionals, trailing spouses, families, and individuals across different expat scenarios, not limited to any one industry or career stage. That breadth means a partner who left a career behind to follow their spouse's assignment gets the same thoughtful space as an executive managing the demands of both relocation and a new role.

Pre-arrival and ongoing support

The site offers a downloadable checklist titled "You've Arrived. Now What?", a practical document addressing what to do in the immediate aftermath of landing. This suggests Mai works with people both before departure (preparing for what to expect) and after arrival (handling the reality), though the specifics of pre-departure coaching are not detailed. The checklist resource is a concrete tool, the kind of thing that can ease the paralysis of the first days when everything feels unfamiliar and your to-do list is overwhelming.

Contact is through the website or email. The site does not specify a phone number or availability in different time zones, so someone across the world would need to navigate scheduling separately. This may mean coaching sessions are asynchronous or scheduled around a particular time zone, or it may mean email communication for people not looking for real-time conversation.

What is not detailed

The site does not specify Mai's coaching credentials beyond "certified life coach", which certification body, what training, what regulatory framework. It is unclear what methodology Mai uses (is it life coaching, psychotherapy, counselling, or something hybrid?), what training she has in expat-specific transition, or how long coaching typically lasts. This is important information if you are evaluating whether the coach's approach aligns with what you are seeking or whether specific training in expat issues is relevant to your situation.

Pricing is not published, and the site does not clarify whether Mai works with corporations to support their relocating employees, or only with individuals directly. There are no testimonials beyond a single quote about Mai's questioning style, and no case studies or outcome data that would help someone understand what improved as a result of coaching. The lack of public feedback makes it harder to assess fit without having a direct conversation.

The site does not explain whether Mai offers group coaching, family coaching, or only individual sessions. It is unclear whether she works with people before they decide to relocate, or only after the decision is made and the move is underway. This distinction matters: someone in the decision phase needs different support than someone already committed to moving and handling logistics.

Who it suits

Mai's coaching is valuable for an individual or family member who recognises that relocation has an emotional dimension that logistics and language classes alone will not address. If you are finding the experience of relocation more isolating, disorienting, or identity-shaking than you expected, or if a family member is struggling, one-on-one coaching can help make sense of the experience and build concrete strategies for connection and belonging.

Someone moving with an expat partner but without their own job or community, or a partner who is not sure whether they want to make the move permanent, might find Mai's approach valuable. The coach's own experience with multiple relocations means she understands the long-term perspective, not everyone thrives immediately, and that is normal. The personal foundation of having relocated multiple times since childhood gives Mai credibility with people who have also lived abroad; she speaks from experience rather than theory.

For people arriving in Switzerland with family, the focus on helping families and individuals thrive (not just survive) is particularly relevant. Relocation with children involves different emotional work than individual assignment, and having a coach who understands both is useful.

Mai is less suitable if you need practical relocation logistics (housing, schools, visas), if you need financial or legal advice, or if you are experiencing clinical depression or anxiety that requires therapy rather than coaching. Someone on a very tight budget would find other resources first, as one-on-one coaching is never inexpensive. The lack of published credentials and methodology also means you would need to have a consultation first to assess fit and understand what you are paying for. If you are looking for coaching with specific certification or regulatory backing, the limited credentials information may be a barrier.

Bottom line

Mai Life Coach addresses the emotional and relational dimensions of relocation that many expats need but struggle to find. The coach's personal history of multiple relocations and the explicit focus on helping families and individuals thrive (not just survive) set this apart from transactional relocation services. If you recognise that the challenge of relocation is partly about identity, belonging, and reimagining your life rather than only logistics and language, Mai offers a credible, experience-grounded approach. For anyone else, or for those needing practical or clinical support, other resources fit better.