Ihr Versicherungspartner in der Schweiz simply

The broker and its market positioning

Simply is a licensed insurance broker (gebundene Versicherungsvermittlerin) and subsidiary of KPT Holding AG that has explicitly positioned itself as a guide for people moving to Switzerland. The firm goes significantly further than most insurers by structuring entire sections of its website around specific life situations for newcomers: "Für Expats" (for expats), "Für Familien" (for families), "Für Paare" (for couples), "Für Jugendliche" (for young people), and critically, "Neu in der Schweiz" (new to Switzerland). Rather than trying to serve everyone equally with generic product pages, Simply has identified arrivals as a distinct market segment and built the entire customer experience around their specific needs and questions. The company operates from Gümligen (postal code 3073) in the Bern region at Worbstrasse 187, with telephone availability 08:00 to 12:00 and 13:00 to 17:30 Monday through Friday. Simply offers multilingual customer support in German, English, French, and Italian, which immediately sets the firm apart from providers that operate primarily in German. The company explicitly signals this on the homepage: language is not a barrier to service.

The arrival experience and three-month deadline

Arrivals to Switzerland face a tight legal deadline that creates urgency and confusion: mandatory health insurance registration within three months. This is not optional, not flexible, and not something you can delay without consequences. Simply's entire "Neu in der Schweiz" section is built around this arrival-specific reality, positioning the firm as a practical guide through this legal requirement rather than a generic insurance seller. The firm bundles health, household contents, property, liability, travel, and auto insurance into an arrival package because newcomers typically need all of these within the first weeks of moving. Rather than throw a newcomer at a form, Simply helps you understand which insurers are suitable for your situation, how to calculate your expected costs, and manages the enrollment paperwork and ongoing account administration. The company recognizes that an arrival is typically stressed, confused, and running on an accelerated timeline, and the arrival-focused sections acknowledge this explicitly.

Videoconferencing advisory and personal guidance

Simply offers videoconferencing consultations ("Videoberatung") as the core of its service model, allowing you to get real human advice in your native language (English, French, German, or Italian) without needing to travel to the Bern office. The booking process is online ("Beratung vereinbaren", book a consultation), and a consultant calls you back during business hours to discuss your specific situation. This is a meaningful service for arrivals because insurance is complex, you may not understand the legal terminology in German, and a real person can clarify what you actually need rather than letting you buy coverage you do not understand. The consultant can source quotes from partner insurers and handle enrollment paperwork on your behalf, removing the friction of paperwork in German and multiple phone calls to different companies. The service model acknowledges that some people are willing to pay for convenience and expertise, particularly at a stressful moment like moving to a new country.

Insurance products and enrollment tools

Simply's service structure centers on the videoconsultation, but the firm also offers online tools for arrivals who want to get rough cost estimates before speaking to anyone. A premium calculator ("Prämienrechner") lets you input your age, location, and coverage preferences to see estimated annual costs. A separate pet insurance calculator addresses the reality that many arrivals bring dogs or cats and need coverage quickly. The firm explicitly emphasizes that consultants are multilingual, offering "Wir suchen leidenschaftliche Menschen" (we seek passionate people) and advertising that the team speaks multiple languages. For health insurance specifically, Simply describes it as bundled with "Zusatzversicherungen" (supplementary insurance) options to complement the mandatory basic plan. The site lists example supplementary coverages people typically add: dental insurance, accident coverage, and hospital room comfort (spital insurance). Simply is licensed as a broker ("gebundene Versicherungsvermittlerin gemäss VAG"), meaning it works with multiple insurers rather than representing only one company, which theoretically gives you access to more plan options. Beyond health insurance, Simply offers household contents insurance ("Hausratversicherung"), which covers your belongings if you are robbed or your apartment catches fire; liability insurance ("Privathaftpflichtversicherung"), which protects you if someone sues over an injury or damage you caused; property insurance ("Gebäudesachversicherung") for homeowners; legal protection insurance ("Rechtsschutzversicherung") to cover attorney fees if you need to pursue a claim or defend yourself legally; pet insurance ("Haustierversicherung"); auto insurance for drivers; travel insurance for people who take trips; and life insurance and savings products. The site does not publish pricing for its advisory services, and consultation booking is the entry point to the process.

The annual switching service and multi-year value

Simply offers a "simply Wechselservice" (switching service) that handles annual changes to your insurance at no cost. This is valuable because Swiss health insurance renews on December 31 every year, and many arrivals find after their first year that they can reduce costs by switching to a different insurer. The switching process involves comparing new quotes, reading through policy documents, and filing cancellations and enrollments, all in German, all by specific deadlines, all with minor mistakes that create coverage gaps. Simply automates this annual renewal and switching for you, removing the annual administrative burden. For someone staying in Switzerland long-term, this service pays for itself within a few years through reduced premiums and eliminated paperwork.

What remains unsettled

Simply does not publish which specific insurers it partners with or represents. The site does not clarify whether Simply works with all major Swiss health insurers or a limited subset, which could matter if your preferred provider is not in their network. The advisory fee structure is not disclosed, whether consultation is free (commission-based from insurers), a fixed fee, or varies by complexity and the number of products you purchase. The site does not specify the typical timeline: how long does it take from your first consultation to having active coverage? It does not clarify whether Simply can expedite enrollment for arrivals with the three-month legal deadline approaching, or whether there is a wait period to speak with a consultant. The pet insurance calculator is isolated from the main insurance discussion, and it is unclear whether your pet can be covered retroactively or only from the policy start date. The firm does not publish average response times for consultation requests or the typical timeline for enrollment completion once a plan is chosen. For the annual switching service, the site does not specify whether you must provide updated personal information each year or how much of the process is automated. Customer support language availability is not specified by timezone or by insurance type, so it is unclear whether all four languages are available for all insurance products, or only German and English for all inquiries. The site does not explain the relationship between Simply (the broker) and KPT Holding (the parent company), or what conflicts of interest might exist if KPT also owns insurance products.

Who Simply suits

Simply is an excellent fit for English-speaking arrivals who want guidance through the Swiss insurance landscape but who do not want to navigate it alone in German. It suits families arriving with dependents who need to understand household, liability, pet, and travel insurance alongside the mandatory health requirement. The firm appeals to people who want to bundle multiple insurance products through one provider and one point of contact for annual renewals and changes. It works well for arrivals arriving with or planning to acquire pets, given the pet-specific calculators and bundled pet insurance offerings. Simply's explicit focus on the arrival moment, a genuine market gap, since most insurers serve established Swiss residents, makes it the natural choice for people arriving 8-12 weeks before their three-month registration deadline. It is less suited to people who speak only German and are comfortable with self-service enrollment, since Simply's value proposition is personalized guidance, which you may need to pay for. Arrivals who want to see published premiums before talking to anyone, rather than through a personalized consultation, will find the opacity frustrating. People arriving with complex pre-existing conditions or unusual employment situations might find a personalized conversation with a human advisor more valuable than generic digital tools.